Gustavo Lemos

CEO

Medir

Gustavo Lemos is the co-founder and CEO of Mediar (formerly IDXP), a silicon valley venture backed company that is building the next generation real-time in-store shopper behavior analytics application platform to the brick-and-mortar retail. IDXP won the IBM Smartcamp competition and the IBM Global Entrepreneur of the Year popular vote award in 2012. He has been a passionate entrepreneur since he was 15 years old when he created a Top 100 World Website according to PC Magazine. Mediar is based on his experience as an entrepreneur when he founded and led to market share leadership Redeinova, a successful enterprise software cloud SaaS company for the telecom industry and in retail companies when he established and managed a retail store chain. He is originally trained as a telecom engineer; Post Graduated in Finance in one of the world's top business schools (FDC) and executive educated in Stanford Graduate School of Business.